Bipasha Basu is all praise about HUL’s move of scrapping ‘fair’ from their cream ‘fair&lovely’

Let’s take a look at Bipasha Basu’s Instagram today. She is a well known Bollywood actress as well as a model. Today she posted on her Instagram that ‘ HUL’S move of scratching fair from their cream ‘fair and lovely’ mammoth step from the brand ‘.

Have a look at her post:

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From the time I was growing up I heard this always,”Bonnie is darker than Soni.She is little dusky na?“Even though my mother is a dusky beauty and I look a lot like her.I never knew why that would be a discussion by distant relatives when I was a kid. Soon at 15/ 16 I started modelling and then I won the supermodel contest … all newspapers read … dusky girl from Kolkata is the winner.I wondered again why Dusky is my first adjective ??? Then I went to New York and Paris to work as a model and I realised my skin colour was exotic there and I got more work and attention because of it. Another discovery of mine:) Once I came back into India and film offers started… and finally I did my first film and from an absolute Ajnabee to Hindi film industry …I suddenly was accepted and loved. But the adjective stayed which I started liking and loving by then.DUSKY girl wows the audiences in her debut film. In most of my articles for all the work I did,my duskiness seemed to be the main discussion.. it attributed to my sex appeal apparently.And sexy in Bollywood started getting accepted widely.I never really understood this… To me sexy is the personality not just the colour of your skin…why my skin colour only sets me apart from the conventional actresses at that time.But that’s the way it was.I didn’t really see much of difference but I guess people did.There was a strong mindset of Beauty and how an actress should look and behave.I was DIFFERENT as it was pointed out. Didn’t really stop me from being and doing all that I loved. Well you see I was confident and proud of who I was from childhood.My skin colour didn’t define me … even though I love it and wouldn’t want it to be any different ever. Many skin care endorsements with loads of money was offered to me in the last 18 years ( some were very tempting)… but I stuck to my principle always. All this needs to stop. This wrong dream that we are selling … that only fair is lovely and beautiful when the majority of the country is brown skinned. It’s a deep rooted stigma. It’s a mammoth step from the brand… and other brands should follow in the same footsteps soon🙏

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She wrote that from the time she was young she was called dusky. She told her mother is a dusky beauty and she also looks the same as of her. From 15 or 16 she started her modelling career and she won the supermodel contest. She saw in all the newspapers that “dusky girl from Kolkata is the winner”. She wondered ‘why dusky is my first adjectives’ ???

Soon after that, she went to New York and Paris to work as a model and she got more work and attention because of her colour. Then she came back to India and she got film offers and started her career in Bollywood with the film Ajnabee. She told she was suddenly accepted and loud but the adjectives state with her name, Dusky girl wows the audience in her debut film.

She mentioned that in most of her articles from the work she did her duskiness was the main discussion. That attributed to her sex appeal apparently and it is accepted in Bollywood. For her sex she is the personality, not just the colour of your skin why skin colour only sits apart from the conventional actress at that time, she wrote.

And she spoke, all this does not stop her to do what she loves. ‘well you see I was confident and proud of who I was from childhood my skin coloured didn’t define me even though I love it and don’t want to be any different ever’ she wrote.

She wrote, “many skincare endorsements with loads of money were offered to me in the last 18 years but I stick to my principal always”.
She felt all this need to be stopped the strong dream that we are selling that only fair is lovely and beautiful when the majority of the country is brown-skinned it is a deep-rooted stigma.

In the end, she appreciated the brand for making this change and putting a step forward and removing the fair from the brand name. She advised other plants also should follow the same footsteps soon.

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Bipasha Basu shares Sunday thoughts with her Instagram family, check her post here